Building An Online Brand With ACE
Building An Online Brand With ACE
When I was brought on to redesign the website for Absolute Choice Electric, their online presence wasn't reflecting the quality of their work. I saw an opportunity to not just build a new site, but to create a digital asset that would drive business growth.
By teaching myself the necessary skills and working closely with the owners, I launched a new website that is now a central part of their marketing efforts. The proof is in the numbers: The site has seen a 130% increase in traffic in two years, directly connecting more potential customers with Absolute Choice Electric.
When Absolute Choice Electric's original Facebook page became permanently inaccessible, it presented a unique opportunity to build a new one with a more strategic focus. I took the lead on creating a new social media presence, shifting the focus from a basic company profile to a dynamic platform.
The new page was designed to not only detail the services they offer but also to serve as a showcase for their high-quality work and their deep commitment to the local community. This initiative has provided the company with a powerful tool for connecting with their audience and reinforcing their reputation as a trusted, community-focused business.
In just a short time, the new page has already surpassed its predecessor, growing to 159 followers compared to the original page's 121. This shows a strong and organic engagement with the new content, proving the value of building a social media presence from the ground up.